Free Tool

Affiliate Disclosure Generator

Write a disclosure that actually tells the reader what they need to know. Enter the program, your relationship to it and where the recommendation appears, and this generator drafts the disclosure text — plain, placed with the recommendation, and easy to adapt.

By Abdul Hannan · Published 14 November 2026 · Updated 14 November 2026

What this tool does

The FTC's Endorsement Guides (16 CFR Part 255, revised 2023) require disclosure of any material connection that might affect the weight or credibility of an endorsement — payment, free or discounted products, affiliate commissions, employment, or a personal or family relationship with the brand. The FTC's plain-language guide, Disclosures 101 for Social Media Influencers, explains how that applies to posts, videos, tags and pins: the disclosure must be clear and conspicuous, and placed with the endorsement itself — not on another page, at the end of a post, or somewhere that needs a click to find.

This generator turns those rules into a starting text. You pick the program name, the relationship (affiliate, partner or sponsored) and the placement (blog post, video description, social post or email), and it drafts the sentence or short paragraph to use at that placement. It is a template to adapt to your jurisdiction and your program's terms — not a guarantee of compliance, and not legal advice. No penalty figure is quoted anywhere on this page: published penalty figures conflict across sources, and this site does not publish a figure it has not verified against the current official source. For this site's own approach, see our Affiliate Disclosure policy.

Try it

Program or brand name

Your relationship
Affiliate — I earn a commission if you buyPartner — I have a partnership with the brandSponsored — I was paid to feature this

Where the recommendation appears
Blog postVideo descriptionSocial media postEmail

Your name or brand (optional)

Generate disclosure Try an example

Your disclosure draft — place it with the recommendation, not on a separate page

Copy disclosure

How it works

The generator has one rule at its core: the reader must be able to see the connection without hunting for it. That is why the draft names the program, names the benefit (a commission, a partnership benefit, or payment), and says where it appears. The FTC's phrase is 'clear and conspicuous' — in practice that means plain language, near the recommendation, and visible without a click.

The wording differs by relationship because the connection differs. An affiliate earns only if the reader buys; a partner has an ongoing relationship; a sponsored post was paid for whether or not anyone buys. Each draft states the actual connection rather than hiding it behind a vague word like 'partnered' with no explanation.

Assumptions and limitations

• The output is a starting template, not legal advice and not a guarantee of compliance. Disclosure rules differ by jurisdiction — the FTC's rules apply in the US; the UK's Advertising Standards Authority has its own requirements — and affiliate programs have their own terms. You must adapt the text to your jurisdiction and your program's terms.
• A disclosure only works where the reader sees it. Putting this text on a separate disclosure page does not disclose anything on the post itself. Place it with the recommendation, in the same place the reader sees the link.
• Nothing you type is stored or sent anywhere; the text is built in your browser.

Worked example

Example: you recommend Example Store as an affiliate in a blog post. The generator drafts: 'Disclosure: I earn a commission if you buy through the links in this blog post, at no extra cost to you. Example Store provided no payment for this recommendation — the commission is earned only if a purchase is made. This is an affiliate relationship, and it may affect how much weight you give this recommendation.'

Frequently asked questions

What does the FTC actually require?

Disclosure of any material connection that might affect the weight or credibility of an endorsement. The FTC's Endorsement Guides (16 CFR Part 255, revised 2023) and the plain-language guide Disclosures 101 for Social Media Influencers explain it: clear and conspicuous, placed with the endorsement itself.

Where should I put the disclosure?

With the recommendation — at the top of the post or video description, or in the post itself. Not on a separate page, not at the very end, and not behind a click the reader has to make.

Is this text enough to be compliant?

It is a starting template, not a guarantee. Rules differ by jurisdiction and by program, and only you can check your specific situation. If you are unsure, get professional advice rather than relying on a generator.

What counts as a material connection?

Payment, free or discounted products, affiliate commissions, employment, or a personal or family relationship with the brand — anything that might affect how much weight a reader gives the recommendation.

Does the disclosure change if I am outside the US?

The FTC's rules are US law. Other countries have their own — for example, the UK's Advertising Standards Authority requires ads and affiliate content to be obviously identifiable. This generator follows the FTC wording; adapt it to your own jurisdiction.